“Following a rigorous selection process we chose Mungo Dunnett Associates after an impressive presentation which clearly outlined the value, principles and expertise which would be brought to bear in this crucial market research exercise. We had already received glowing references from contacts at other schools who had used MDA. The MDA emphasis on qualitative data and feedback was attractive to us as we wanted some real colour and detail in the final report but based on a substantial research sample so the information was not purely anecdotal. This would not have come through a more quantitative data focused exercise. What we received was very much a bespoke service with excellent on going interaction between ourselves and MDA, and a really hard hitting and insightful final report, both verbal and written, which has proved invaluable in helping us to form and focus our strategic planning.”